Ask Shawn Collins: Just what is Affiliate Marketing?
Just what is Affiliate Marketing?
I’ve been answering questions via the Ask Shawn Collins site for a couple years now, and I am surprised it’s taken this long for somebody to ask this question.
As far as a sort of sterile definition, affiliate marketing is an arrangement between an affiliate (sometimes known as a publisher) and merchant (sometimes known as an advertiser) where the merchant offers the affiliate a commission fee structure for referring clicks, leads or sales to the merchant. …