Sallie Mae to Buy Super Affiliate Upromise
I just received a press release from Upromise that they are being acquired by Sallie Mae (NYSE: SLM).
This is big news for the renowned super affiliate. Under the terms of the transaction, Upromise will become a wholly owned subsidiary of Sallie Mae, however Upromise will retain their brand identity, management team and operations in Needham, MA.
“Upromise’s savings plans, when linked with the purchasing power of their rewards program, provide tremendous incentives to help save for a…