Successful Affiliate Marketing for Merchants Turns Five Today
It was five years ago today that I penned the final words of Successful Affiliate Marketing for Merchants. Just three days before, I registered the domain, AffiliateManager.net, and launched it in early 2001 as a companion to the book.
Back then, I touched on the changes we were seeing in 2000 as money was disappearing from the online advertising realm after the dot bomb. Ever the optimist, I stated that “Performance-based advertising promises to deliver increased brand awareness, lower…